‘Tis the time of year when you read all of the lists, the Top 10 of this, the Worst of that, the Best of whatever. You have probably also seen more than your fair share of trends for 2017; tech trends, political trends, etc… Following suit, here are my thoughts on the 2017 trends for the HR profession.
- HR Practitioners particularly of the Business Partner or Generalist variety must strive to demonstrate both their business acumen and also their HR and employment law knowledge. In 2017, HR Practitioners should stop asking whether certification is required to practice HR (it is not, but) and start getting certified. The profession as a whole needs to own our sphere of knowledge. If any professional thinks they also can be HR-savvy and we in no way differentiate ourselves, the farther our occupation fall towards obsolescence. Further, certified HR practitioners needs to broaden their business acumen by pursuing an MBA or pursuing industry-designations.
- HR Professionals should begin to learn the basics of programming, data analytics and become social media experts. These skills are no longer the future of the job, they are are the present and current needs of HR practitioners. As more and more of our profession can be automated combined with the rise of artificial intelligence and augmented reality, bots will be able to do the tactical stuff we do now as well as interface with employees directly. Additionally, HR should stay abreast of all technology trends and how they may apply to disrupt the HR profession.
- Heightened emphasis on the Employee Experience. For several year now, we have been in an employee-driven marketplace. As I do not see this changing in 2017, companies will be challenged to compete for talent based on the employee experience and HR has to take the lead on this. From the time a candidate enters our company vortex to the time they terminate and even beyond, HR needs to review all of its processes, policies, physical space and operations and ask themselves how it positively contributes to the employee experience at their company.
- HR will have to take the lead or involve themselves closely as we continue to see the rise of and evolution of the Digital Workplace. HR has to step up and consider how the Digital Workplace challenges traditional notions of management, organizational structure, communication and how we understand the basic concept of work. These ideas should be generating out of HR, we have to become the innovators of the workplace.
- Federal deregulation is likely under the Trump Administration so HR will see a lot of change (as usual), and will have to respond accordingly to the repeal and possible replacement of the ACA and how that impacts benefits offerings and health insurance plans. While the Federal government is deregulating business, be prepared to see a lot of activity impacting the business world and workplace at the State-level particularly with respect to the minimum wage, requirements around eligibility for overtime, parental leave laws, deregulation and/or legalization of recreational marijuana, sick leave laws, and more activity around protected classes specifically sexual identity, national original, criminal history and compensation history.
- Strategic talent acquisition. Each new role within a company deserves a very specific and strategic recruiting plan, not a one-size-fits-all post and wait for them to come strategy. Employee referral programs and social media recruiting should be maximized to find the right candidates.
- Personal Time as a right and not a privilege. The right of the employee to disconnect without adverse employment actions. Recently France passed a Right to Disconnect law, giving employees the legal right to ignore work email when they are off the clock. As wellbeing research shifts to understanding the negative impact to employees of being “on” all of the time, there will be more and more social pressure on companies to enact policies setting boundaries around work time and non-work time.